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Why Small Businesses Should Start Marketing on Day One
One of two cover stars for our creative business issue, Leta Sobierajski is a Brooklyn-based graphic designer and artist who went against the grain to build her own distinct visual style.
A year can transform a business. Listen as owners take stock of their journeys.
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DATA STORY
Marketing Strategies for Small Business: A Mailchimp Report
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How to Start an E-Commerce Business – A Complete Guide
For many creatives running their own business, the financial side can be the hardest thing to get to grips with. Starting out on the right footing with your finances is essential – here’s a handy guide to doing it correctly.
This 100-year-old candy store in St. Louis is rich in history—and chocolate.
Learn how to increase loyalty and build deeper user engagement with your digital product.
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Inspired by the Afrofuturism movement of the sixties and stories from his Jamaican grandmother, the cover star of our creative business issue creates sustainability-minded furniture and home goods that honor both his ancestry and the planet.
Find your audience, engage them with marketing campaigns that work, and watch out for a few common pitfalls.
Send targeted and event-driven emails and handle and parse inbound email from your users.
Catch up on tips and marketing wisdom from freelancers and agencies around the world.
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A Look Back at 2019’s Small Business Marketing Trends and Tips to Find Success in 2020
An in-depth look at the marketing trends of 2019 and insights to help make 2020 the best year yet for your small business.
Seasons of Change
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How Stretch & Flex Started and Grew During a Pandemic
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19 Tips to Grow Your Business in 2020
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6 Ways to Get More Conversions on Your Landing Page
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How The Happiness Planner Creates More Content in Less Time
Using Mailchimp’s Calendly integration, this e-commerce business is able to quickly broaden their motivational content offering.
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How to Successfully Start a Small Business Online: Tips and What to Avoid
We’ll walk you through the basics of email marketing to get you started, and give some valuable tips along the way to help keep you on the right path.
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When the pandemic threw her day-to-day into sharp relief, Jade Akintola recognized the need to explore and create a space of calm and leisure for the underserved.
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Transactional API
Use these tips to catch your customers’ attention and spur them into action.
How The Happiness Planner Creates More Content in Less Time
How Good Dye Young Increased Their Monthly E-commerce Revenue by 305%
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What can 3 iconoclasts of the fashion world teach us about marketing? More than you think.
There’s a lot to do when you’re first figuring out how to start an e-commerce business. It can seem overwhelming to take that first step, but it doesn’t have to be.
Singer-songwriter Shirley Manson talks to acclaimed musicians about their breakthrough songs.
The hair dye company uses segments and Mailchimp’s WooCommerce integration to boost the relevance of their messaging and drive more sales.
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ITA Leisure: bringing diversity outdoors
The brand putting Ghanaian artisanship on the global map
The hair dye company uses segments and Mailchimp’s WooCommerce integration to boost the relevance of their messaging and drive more sales.
Customer Spotlight
How a Lifestyle Brand Makes Lasting Connections with Welcome Emails
Hire A Trusted Partner
Ideas for designing a homepage that engages visitors and encourages website traffic.
The Jump: Season 3
Switching Off
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Website Design Tips That Help You Sell More
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Keep Your Business Sailing Smoothly While You’re on Vacation
A collection of original content that celebrates the entrepreneurial spirit.
Whether you’re building your first campaign, learning how to optimize your marketing strategy, or anything in between, we’ll walk you through every step.
Case studies and how-tos to take you from startup to scale-up and beyond.
Want to take a vacation without worrying about your business? Check out our tips and tools to keep your business running, even when you're not at work.
A little knowledge can go a long way. Which is why we’re sharing some smart, simple ways to help you reach your goals, no matter how big or small.
A collection of original content that celebrates the entrepreneurial spirit.
This is about more than signing a few forms on the first day. How you welcome and integrate new employees into your business is an essential part of the hiring process.
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Apple Mail Privacy Protection Resources
SMBs, marketers, and entrepreneurs like you need insights, data, actionable takeaways, and more than a little inspiration. We've got you.
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See all the perks you can unlock as you grow toward becoming a Mailchimp partner.
We’ve launched commerce solutions that help businesses launch their online store, offer appointments, market and grow their business—all in one place.
Deliver targeted, event-driven messages at scale using our Transactional API or SMTP integration.
Use custom data from your app to power timely, relevant marketing campaigns.
What you need to know about Apple Mail Privacy Protection and its impact.
13 min read
Having grown up around the artisanry of Ghanaian weaving, Akosua Afriyie-Kumi built a relationship – and a brand – with local craftswomen in order to translate the traditional craft into modern, design-led accessories.
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Email Marketing Benchmarks and Statistics by Industry
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How to Develop a Strong Digital Brand for Your Business
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We surveyed more than 500 entrepreneurs about starting a business—and what they'd do differently next time. Here's what you need to know.
Compare how your emails are doing with the average unique open, click, bounce, and abuse complaint rates for thousands of Mailchimp users.
How one designer found her signature in color
Connect your digital tools so you can do more with your marketing.
Starter pack: Your step-by-step guide to financial literacy
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How to Launch a Website
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Use these e-commerce website design tips to increase your online store sales.
Self-improvement, brands to check out and things to see and do – from food to fashion.
A collection of original content that celebrates the entrepreneurial spirit.
Our APIs make it easy to bring data from your app into Mailchimp, so you can manage your audience, trigger event-based emails, and more.
Using Mailchimp’s Calendly integration, this e-commerce business is able to quickly broaden their motivational content offering.
Search, social, email, and more ideas for driving visitors to your website.
Furniture maker Mac Collins on heritage-led design
Family comes first, especially this time of year.
We rounded up advice from some of our savviest customers about how to succeed in the new year.
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Connect with Your Audience and Drive Engagement
Industry deep dives, macro trends, and profiles of fascinating businesses and founders.
Brand With Style
Use this 10-step checklist to create a website that expresses who you are and supports your business success.
Expert insights, industry trends, and inspiring stories that help you live and work on your own terms.
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Introducing Mailchimp Stores and Appointments
Learn about the legal, financial, tax, and marketing considerations of starting a new business.